Shaping the Enterprise By Design

ITU / Research / Research outputs > Shaping the Enterprise By Design > Citation formats

Research output: Journal Article or Conference Article in Journal › Journal article › Communication

Standard

Shaping the Enterprise By Design. / Gøtze, John; Guenther, Milan.

In: Touchpoint, Vol. 8, No. 3, 21.02.2017, p. 18-23.

Research output: Journal Article or Conference Article in Journal › Journal article › Communication

Author

Gøtze, John ; Guenther, Milan. / Shaping the Enterprise By Design. In: Touchpoint. 2017 ; Vol. 8, No. 3. pp. 18-23.

Bibtex

@article{852c7f7b88574b8c857391db5d77f744,

title = "Shaping the Enterprise By Design",

abstract = "Too often, ambitious service design initiatives that require complex enterprises to change fall short of delivering on their intended outcomes.",

author = "John G{\o}tze and Milan Guenther",

year = "2017",

month = feb,

day = "21",

language = "English",

volume = "8",

pages = "18--23",

journal = "Touchpoint",

issn = "1868-6052",

publisher = "Service Design Network",

number = "3",

}

RIS

TY - JOUR

T1 - Shaping the Enterprise By Design

AU - Gøtze, John

AU - Guenther, Milan

PY - 2017/2/21

Y1 - 2017/2/21

N2 - Too often, ambitious service design initiatives that require complex enterprises to change fall short of delivering on their intended outcomes.

AB - Too often, ambitious service design initiatives that require complex enterprises to change fall short of delivering on their intended outcomes.

M3 - Journal article

VL - 8

SP - 18

EP - 23

JO - Touchpoint

JF - Touchpoint

SN - 1868-6052

IS - 3

ER -

ID: 81856418