Playful Capitalism, or Play as an Instrument of Capital
Research output: Journal Article or Conference Article in Journal › Journal article › Research › peer-review
This article applies Gray and Suri’s concept of Ghost Work and Ekbia and Nardi’s concept of Heteromation to the analysis of Quick, Draw!, a game-like product developed by Google. The article argues that digital capitalism uses the act of playing as an instrument to make exploitative labor practices feel more engaging, while camoufl aging their being work.
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