Media, Art and Design (MAD)

Organisational unit: Research Group

IT University of Copenhagen
Rued Langgaards Vej 7
DK-2300 Copenhagen S

Contact information

Research Group Coordinator

Anders Sundnes Løvlie (

Organisation profile

Media, Art and Design (MAD) is an interdisciplinary research group focusing on experience design and practice-based research in domains such as media, the creative and cultural industries, art and museums. 


We recently completed the Horizon 2020 project GIFT, that created a design framework for hybrid museum experiences. See the project website at

  1. 2021
  2. Published

    Affective Critical Play: Radical Design of Hybrid Museum Experiences

    Ryding, K., 2021, IT University of Copenhagen. 223 p. (ITU-DS; No. 176).

    Research output: Book / Anthology / Report / Ph.D. thesisPh.D. thesisResearch

  3. Published

    Appropriation and design-after-design as tools to shape playful museum installations

    Ioannidis, P., 2021, Companion Publication of the 2021 ACM Designing Interactive Systems Conference. Association for Computing Machinery, p. 30 32 p.

    Research output: Conference Article in Proceeding or Book/Report chapterConference abstract in proceedingsResearch

  4. Published


    Tsaknaki, V., Jørgensen, S. H., Kühn, L., Ryding, K., Hartmann, M., Fritsch, J. & Foverskov, M., 2021, p. 207-211.

    Research output: Contribution to conference - NOT published in proceeding or journalPaperResearchpeer-review

  5. Published

    We Dare You: A Lifecycle Study of a Substitutional Reality Installation in a Museum Space

    Ioannidis, P., Eklund, L. & Løvlie, A. S., 2021, In: ACM Journal on Computing and Cultural Heritage. 14, 3, p. 1-21 21 p., 34.

    Research output: Journal Article or Conference Article in JournalJournal articleResearchpeer-review

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