Sensing Social Media for Corporate Reputation Management: A Business Agility Perspective

Christoph Seebach, Roman Beck, Olga Denisova

Research output: Conference Article in Proceeding or Book/Report chapter › Article in proceedings › Research › peer-review

Original language	English
Title of host publication	Proceedings of the 20th European Conference on Information Systems (ECIS); Barcelona, Spain
Publication date	2012
Publication status	Published - 2012

Cite this

@inproceedings{1792e8108be446f688a8004932291c2a,

title = "Sensing Social Media for Corporate Reputation Management: A Business Agility Perspective",

author = "Christoph Seebach and Roman Beck and Olga Denisova",

year = "2012",

language = "English",

booktitle = "Proceedings of the 20th European Conference on Information Systems (ECIS); Barcelona, Spain",

}