Personas is Applicable: A Study On the Use of Personas In Denmark

Lene Nielsen, Kira Storgaard Hansen

    Research output: Conference Article in Proceeding or Book/Report chapterArticle in proceedingsResearchpeer-review

    Abstract

    The persona method is gaining widespread use and support.
    Many researchers have reported from single cases and
    novel domains how they have used the method. Few have
    conducted literature studies in order to identify and discuss
    the different understandings of the method. Fewer still have
    reported on ethnographic studies of practice. This paper
    falls within the last category, reporting on a study on how
    practitioners in Denmark use the method, and their
    perceptions of benefits and challenges when using the
    method. Finally, different casts of personas obtained from
    the involved companies are analysed. The findings are
    compared to reported studies of practice. Contrary to the
    existing findings the study reports that the method is well
    integrated into existing practices.
    Original languageEnglish
    Title of host publicationProceedings of the SIGCHI Conference on Human Factors in Computing Systems
    Number of pages10
    PublisherAssociation for Computing Machinery
    Publication date1 May 2014
    Pages1665-1674
    ISBN (Electronic)978-1-4503-2473-1
    DOIs
    Publication statusPublished - 1 May 2014

    Keywords

    • persona method
    • ethnographic study
    • practitioner perceptions
    • Denmark
    • integration into practice

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