Overwatch Fandom and the Range of Corporate Responses

Hanna Elina Wirman, Rhys Jones

Research output: Conference Article in Proceeding or Book/Report chapterBook chapterResearchpeer-review

Abstract

This chapter investigates the official, corpotate response to Overwatch game fandom.
Original languageEnglish
Title of host publicationModes of Esports Engagement in Overwatch
EditorsMaria Ruotsalainen, Maria Törhönen, Veli-Matti Karhulahti
Number of pages21
PublisherSpringer International Publishing
Publication date11 Mar 2022
Pages157-177
Chapter9
ISBN (Print)978-3-030-82766-3
ISBN (Electronic)978-3-030-82767-0
DOIs
Publication statusPublished - 11 Mar 2022

Keywords

  • Overwatch
  • fandom
  • games
  • computer games
  • digital games
  • co-creativity
  • Blizzard Entertainment
  • game design

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