Globalization and Diffusion of E-Business: Two Sides of the same Medal

Roman Beck, Jochen Franke, Wolfgang König

Research output: Journal Article or Conference Article in JournalJournal articleResearchpeer-review

Abstract

Is globalization driving the diffusion of e-business or is the diffusion of e-business applications driving globalization? In this paper we analyze the empirical data from a crosscountry survey with 903 firms from Denmark, France, Germany, and the US from a German perspective. In our survey, more than one third of all firms responded that the implementation of e-business contributed substantially to improve existing operational processes and to expand markets. Although e-business technologies may be available theoretically in all industries and firms, a sustainable impact on business processes depends on the extent and number of deployed e-business applications. A further prerequisite for efficient usage is the consistent and broad integration of applications to meet global competition. On a macroeconomic level, different economic environments and specific national drivers have a significant influence on the diffusion and resulting impact of e-business applications among the industries analyzed.
Original languageEnglish
JournalSystèmes d'Informations et Management
Pages (from-to)7-20
Number of pages13
Publication statusPublished - 2007
Externally publishedYes

Keywords

  • Globalization
  • E-business diffusion
  • Cross-country survey
  • Operational processes
  • Market expansion

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