Analyzing Social Media for Corporate Reputation Management: How Firms Can Improve Business Agility

Christoph Seebach, Roman Beck, Olga Denisova

Research output: Journal Article or Conference Article in Journal › Journal article › Research › peer-review

Original language	English
Journal	International Journal of Business Intelligence Research
Pages (from-to)	50-66
Number of pages	16
ISSN	1947-3591
Publication status	Published - 2013

Cite this

@article{b0f9f3e231bd429e9139036100581d84,

title = "Analyzing Social Media for Corporate Reputation Management: How Firms Can Improve Business Agility",

author = "Christoph Seebach and Roman Beck and Olga Denisova",

year = "2013",

language = "English",

pages = "50--66",

journal = "International Journal of Business Intelligence Research",

issn = "1947-3591",

publisher = "Idea Group Publishing",

}

TY - JOUR

T1 - Analyzing Social Media for Corporate Reputation Management: How Firms Can Improve Business Agility

AU - Seebach, Christoph

AU - Beck, Roman

AU - Denisova, Olga

PY - 2013

Y1 - 2013

M3 - Journal article

SN - 1947-3591

SP - 50

EP - 66

JO - International Journal of Business Intelligence Research

JF - International Journal of Business Intelligence Research

ER -