Analyzing Social Media for Corporate Reputation Management: How Firms Can Improve Business Agility

Christoph Seebach, Roman Beck, Olga Denisova

    Research output: Journal Article or Conference Article in JournalJournal articleResearchpeer-review

    Original languageEnglish
    JournalInternational Journal of Business Intelligence Research
    Pages (from-to)50-66
    Number of pages16
    ISSN1947-3591
    Publication statusPublished - 2013

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