An Empirical Investigation of the Practices and Challenges Specific to International User Studies

Sabine Madsen; Lene Nielsen; Iben Jensen; Heidi  Hautopp

doi:10.1007/978-3-319-22698-9_10

An Empirical Investigation of the Practices and Challenges Specific to International User Studies

Sabine Madsen, Lene Nielsen, Iben Jensen, Heidi Hautopp

Business IT

Research output: Conference Article in Proceeding or Book/Report chapter › Article in proceedings › Research › peer-review

Abstract

In today’s globalized world, it is increasingly important for companies
to gain knowledge about international markets and to understand the
differences and similarities between international users. As a result, international
user studies have become more common. However, they still pose a challenge
for most companies. In this paper, we present the results of an empirical
investigation of how companies conduct international user studies. We describe
the empirical findings in detail, with an emphasis on the practices and challenges
that are specific to the process of doing international user studies. Key findings
concern where, geographically, companies choose to collect data; the scope and
scale of the studies; as well as the preferred data collection methods and
employed control mechanisms. Our research shows that strategic/pragmatic
considerations, perceived differences in national culture, and concerns about
data quality shape and delimit the approach that companies take to international
user studies.

Translated title of the contribution	An Empirical Investigation of the Practices and Challenges Specific to International User Studies
Original language	English
Title of host publication	Human-Computer Interaction – INTERACT 2015 : 15th IFIP TC 13 International Conference, Bamberg, Germany, September 14-18, 2015, Proceedings, Part III
Number of pages	17
Publisher	Springer
Publication date	Sept 2015
Pages	132-148
ISBN (Print)	978-3-319-22697-2
ISBN (Electronic)	978-3-319-22698-9
DOIs	https://doi.org/10.1007/978-3-319-22698-9_10
Publication status	Published - Sept 2015
Event	The 15th IFIP TC.13 International Conference on Human-Computer Interaction: Connection.Tradition.Innovation - Welcome Centre Bamberg, Welcome Kongresshotel, Bamberg, Germany Duration: 14 Sept 2015 → 18 Sept 2015 Conference number: 15 http://www.interact2015.org/

Conference

Conference	The 15th IFIP TC.13 International Conference on Human-Computer Interaction
Number	15
Location	Welcome Centre Bamberg, Welcome Kongresshotel
Country/Territory	Germany
City	Bamberg
Period	14/09/2015 → 18/09/2015
Internet address	http://www.interact2015.org/

Series	Lecture Notes in Computer Science
ISSN	0302-9743

Keywords

Design
Application Practice-study
International user studies

Access to Document

10.1007/978-3-319-22698-9_10

An Empirical Investigation of the Practices and Challenges Specific to International User Studies_finalAccepted author manuscript, 259 KB

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Madsen, S., Nielsen, L., Jensen, I., & Hautopp, H. (2015). An Empirical Investigation of the Practices and Challenges Specific to International User Studies. In Human-Computer Interaction – INTERACT 2015: 15th IFIP TC 13 International Conference, Bamberg, Germany, September 14-18, 2015, Proceedings, Part III (pp. 132-148). Springer. Lecture Notes in Computer Science https://doi.org/10.1007/978-3-319-22698-9_10

Madsen, Sabine ; Nielsen, Lene ; Jensen, Iben et al. / An Empirical Investigation of the Practices and Challenges Specific to International User Studies. Human-Computer Interaction – INTERACT 2015: 15th IFIP TC 13 International Conference, Bamberg, Germany, September 14-18, 2015, Proceedings, Part III. Springer, 2015. pp. 132-148 (Lecture Notes in Computer Science).

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title = "An Empirical Investigation of the Practices and Challenges Specific to International User Studies",

abstract = "In today{\textquoteright}s globalized world, it is increasingly important for companiesto gain knowledge about international markets and to understand thedifferences and similarities between international users. As a result, internationaluser studies have become more common. However, they still pose a challengefor most companies. In this paper, we present the results of an empiricalinvestigation of how companies conduct international user studies. We describethe empirical findings in detail, with an emphasis on the practices and challengesthat are specific to the process of doing international user studies. Key findingsconcern where, geographically, companies choose to collect data; the scope andscale of the studies; as well as the preferred data collection methods andemployed control mechanisms. Our research shows that strategic/pragmaticconsiderations, perceived differences in national culture, and concerns aboutdata quality shape and delimit the approach that companies take to internationaluser studies.",

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Madsen, S, Nielsen, L, Jensen, I & Hautopp, H 2015, An Empirical Investigation of the Practices and Challenges Specific to International User Studies. in Human-Computer Interaction – INTERACT 2015: 15th IFIP TC 13 International Conference, Bamberg, Germany, September 14-18, 2015, Proceedings, Part III. Springer, Lecture Notes in Computer Science, pp. 132-148, The 15th IFIP TC.13 International Conference on Human-Computer Interaction, Bamberg, Germany, 14/09/2015. https://doi.org/10.1007/978-3-319-22698-9_10

An Empirical Investigation of the Practices and Challenges Specific to International User Studies. / Madsen, Sabine; Nielsen, Lene; Jensen, Iben et al.
Human-Computer Interaction – INTERACT 2015: 15th IFIP TC 13 International Conference, Bamberg, Germany, September 14-18, 2015, Proceedings, Part III. Springer, 2015. p. 132-148 (Lecture Notes in Computer Science).

Research output: Conference Article in Proceeding or Book/Report chapter › Article in proceedings › Research › peer-review

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T1 - An Empirical Investigation of the Practices and Challenges Specific to International User Studies

AU - Madsen, Sabine

AU - Nielsen, Lene

AU - Jensen, Iben

AU - Hautopp, Heidi

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PY - 2015/9

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AB - In today’s globalized world, it is increasingly important for companiesto gain knowledge about international markets and to understand thedifferences and similarities between international users. As a result, internationaluser studies have become more common. However, they still pose a challengefor most companies. In this paper, we present the results of an empiricalinvestigation of how companies conduct international user studies. We describethe empirical findings in detail, with an emphasis on the practices and challengesthat are specific to the process of doing international user studies. Key findingsconcern where, geographically, companies choose to collect data; the scope andscale of the studies; as well as the preferred data collection methods andemployed control mechanisms. Our research shows that strategic/pragmaticconsiderations, perceived differences in national culture, and concerns aboutdata quality shape and delimit the approach that companies take to internationaluser studies.

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Madsen S, Nielsen L, Jensen I, Hautopp H. An Empirical Investigation of the Practices and Challenges Specific to International User Studies. In Human-Computer Interaction – INTERACT 2015: 15th IFIP TC 13 International Conference, Bamberg, Germany, September 14-18, 2015, Proceedings, Part III. Springer. 2015. p. 132-148. (Lecture Notes in Computer Science). doi: 10.1007/978-3-319-22698-9_10

An Empirical Investigation of the Practices and Challenges Specific to International User Studies

Abstract

Conference

Keywords

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