A design research study on enhancing creativity-The case of developing product-service bundles.

Felix Müller-Wienbergen, Stefan Seidel, Oliver Müller, Ralf Knackstedt, Joerg Becker

Research output: Journal Article or Conference Article in Journal › Conference article › Research › peer-review

Original language	English
Journal	Proceedings / European Conference on Information Systems (ECIS)
Publication status	Published - 2009

Cite this

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title = "A design research study on enhancing creativity-The case of developing product-service bundles.",

author = "Felix M{\"u}ller-Wienbergen and Stefan Seidel and Oliver M{\"u}ller and Ralf Knackstedt and Joerg Becker",

year = "2009",

language = "English",

journal = "Proceedings / European Conference on Information Systems (ECIS)",

}

TY - GEN

T1 - A design research study on enhancing creativity-The case of developing product-service bundles.

AU - Müller-Wienbergen, Felix

AU - Seidel, Stefan

AU - Müller, Oliver

AU - Knackstedt, Ralf

AU - Becker, Joerg

PY - 2009

Y1 - 2009

M3 - Conference article

JO - Proceedings / European Conference on Information Systems (ECIS)

JF - Proceedings / European Conference on Information Systems (ECIS)

ER -