4 Types of Business Transformation

Carsten Lund Pedersen, Thomas Ritter

Research output: Journal Article or Conference Article in JournalJournal articleResearch

Abstract

Business transformations can take many forms and often occur at the same time. To understand which approach you’ll need to take, ask yourself two questions: 1) Is your transformation driven by internal needs or external forces? 2) Does it need to happen quickly, or do you have more time to transform?
Original languageEnglish
JournalHarvard Business Review
ISSN0017-8012
Publication statusPublished - 21 Jun 2022

Keywords

  • Business Transformation
  • Internal Drivers
  • External Forces
  • Transformation Speed
  • Organizational Change

Fingerprint

Dive into the research topics of '4 Types of Business Transformation'. Together they form a unique fingerprint.

Cite this