Shaping the Enterprise By Design

John Gøtze, Milan Guenther

Publikation: Artikel i tidsskrift og konference artikel i tidsskriftTidsskriftartikelFormidling

Abstract

Too often, ambitious service design initiatives that require complex enterprises to change fall short of delivering on their intended outcomes.
OriginalsprogEngelsk
TidsskriftTouchpoint
Vol/bind8
Udgave nummer3
Sider (fra-til)18-23
Antal sider6
ISSN1868-6052
StatusUdgivet - 21 feb. 2017

Emneord

  • Service Design
  • Enterprise Change Management
  • Complex Systems
  • Implementation Outcomes
  • Organizational Transformation

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