Abstract
The channel landscape and citizens’ channel behaviors are continuously evolving. This challenges how governments manage service delivery and their available service channels. To address these challenges, a new type of strategy has surfaced in the literature on private sector channel management; omni-channel management. But could the omni-channel concept be applied in the public sector context as well? More importantly: could it address the current challenges in the channel landscape? Currently no comprehensive studies exist that examine omni-channel management in a public sector setting. Therefore, we present relevant developments in the channel landscape and discuss how an omni-channel approach could be applied in the public sector.
Originalsprog | Engelsk |
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Titel | International Conference on Electronic Government : Lecture Notes in Computer Science |
Antal sider | 72 |
Vol/bind | 13391 |
Forlag | Springer Nature |
Publikationsdato | 1 sep. 2022 |
Sider | 60 |
ISBN (Trykt) | 978-3-031-15085-2 |
ISBN (Elektronisk) | 978-3-031-15086-9 |
Status | Udgivet - 1 sep. 2022 |
Begivenhed | International conference on electronic government - Linköping University, Linköping, Sverige Varighed: 6 sep. 2022 → 8 sep. 2022 https://dgsociety.org/egov-2022/ |
Konference
Konference | International conference on electronic government |
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Lokation | Linköping University |
Land/Område | Sverige |
By | Linköping |
Periode | 06/09/2022 → 08/09/2022 |
Internetadresse |