Going Global with Personas

Lene Nielsen; Kira Storgaard Nielsen; Jane Billestrup; Jan Stage

doi:10.1007/978-3-642-40498-6_27

Going Global with Personas

Lene Nielsen, Kira Storgaard Nielsen, Jane Billestrup, Jan Stage

Publikation: Konference artikel i Proceeding eller bog/rapport kapitel › Bidrag til bog/antologi › Forskning › peer review

Abstract

The persona method is widely used and commonly described both in scientific literature and in case-based blogs. Most often the descriptions point to a local context with local user groups and it is difficult to find writings on use of the method in an international context and in globally distributed teams. This paper reports from a qualitative study conducted in 2012/13 within 13 Danish companies and points to how design teams apply several different strategies when end-users are distributed worldwide. Moreover it shows how the designers value the strength of the method to provide common grounds for the team, especially for team distributed across countries.

Originalsprog	Engelsk
Titel	Human-Computer Interaction – INTERACT 2013
Forlag	Springer VS
Publikationsdato	2013
Sider	350-357
ISBN (Trykt)	978-3-642-40497-9
DOI	https://doi.org/10.1007/978-3-642-40498-6_27
Status	Udgivet - 2013
Begivenhed	Interact 2013: designing for diversity - Cape Town, Cape Town, Sydafrika Varighed: 2 sep. 2013 → 6 sep. 2013 Konferencens nummer: 14 http://www.interact2013.org/

Konference

Konference	Interact 2013
Nummer	14
Lokation	Cape Town
Land/Område	Sydafrika
By	Cape Town
Periode	02/09/2013 → 06/09/2013
Internetadresse	http://www.interact2013.org/

Navn	Lecture Notes in Computer Science
Vol/bind	8120
ISSN	0302-9743

Emneord

personas
design
international
cross culture
scenarios

Adgang til dokumentet

10.1007/978-3-642-40498-6_27

http://link.springer.com/chapter/10.1007/978-3-642-40498-6_27

Persona: Infinit Persona
Nielsen, L. (PI)
01/10/2012 → 30/06/2014
Projekter: Projekt › Forskning

Citationsformater

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author = "Lene Nielsen and Nielsen, {Kira Storgaard} and Jane Billestrup and Jan Stage",

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AU - Nielsen, Kira Storgaard

AU - Billestrup, Jane

AU - Stage, Jan

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N2 - The persona method is widely used and commonly described both in scientific literature and in case-based blogs. Most often the descriptions point to a local context with local user groups and it is difficult to find writings on use of the method in an international context and in globally distributed teams. This paper reports from a qualitative study conducted in 2012/13 within 13 Danish companies and points to how design teams apply several different strategies when end-users are distributed worldwide. Moreover it shows how the designers value the strength of the method to provide common grounds for the team, especially for team distributed across countries.

AB - The persona method is widely used and commonly described both in scientific literature and in case-based blogs. Most often the descriptions point to a local context with local user groups and it is difficult to find writings on use of the method in an international context and in globally distributed teams. This paper reports from a qualitative study conducted in 2012/13 within 13 Danish companies and points to how design teams apply several different strategies when end-users are distributed worldwide. Moreover it shows how the designers value the strength of the method to provide common grounds for the team, especially for team distributed across countries.

KW - personas

KW - design

KW - international

KW - cross culture

KW - scenarios

KW - personas

KW - design

KW - international

KW - cross culture

KW - scenarios

U2 - 10.1007/978-3-642-40498-6_27

DO - 10.1007/978-3-642-40498-6_27

M3 - Book chapter

SN - 978-3-642-40497-9

T3 - Lecture Notes in Computer Science

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BT - Human-Computer Interaction – INTERACT 2013

PB - Springer VS

T2 - 14th International Conference on INTERACT

Y2 - 2 September 2013 through 6 September 2013

ER -

Going Global with Personas

Abstract

Konference

Emneord

Adgang til dokumentet

Fingeraftryk

Projekter

Persona: Infinit Persona

Citationsformater