Choosing change strategy for ISO/IEC 33014

In the newly published ISO/IEC 33014.2013 [1] standard there is a strategic activity called “Identify the overall change strategy” that includes selecting a change strategy “from among a myriad of available change models”. The book [2] on the ImprovAbility model describes a framework of how to select change strategy. There are 10 different change strategies to choose from. But which ones are chosen in practice? To answer that we have analysed data from 49 assessments in 44 organizations that have used the framework. We give a ranking of strategies chosen and we analyse how they adapt the change strategy to their specific conditions. We conclude that the most often recommended organizational change strategy is Optionality followed by three other strategies: Socializing, Learning-driven, and Specialist-driven.